MANAGER - VIBE

Manager - VIBE supports marketing, music and culture initiatives and supervises creative projects from concept to completion, while maintaining integrity of brand voice and translating marketing objectives into creative strategies to drive revenue and build brand awareness. This person builds business/market share by utilizing brand music programs to leverage as Hard Rock's differentiator in the hospitality space.

ESSENTIAL DUTIES

• Creates an atmosphere that induces guests to make Hard Rock Casino Tejon their choice for gaming entertainment; responsible for actively building and retaining guest relations and acts as a mentor to team members to provide superior guest service. 
• Serves as brand ambassador to establish and nurture relationships with celebrities, talents (bands, DJ’s, etc.) and the local community. Translate strategy into specific business actions and individual accountabilities that achieve results.
• Provides confidential support to execute riders, green room setup and maintenance during a celebrity or artist’s stay/performance.
• Ensures effective utilization of music, video, and lighting across the property, including monitoring and adjusting music and TV volume levels and content to create appropriate Vibe.
• Supervises AV technician and ensures effective production for all live entertainment on property (prior to launch of Hard Rock Live)
• Manages strategic, sports-centric TV programming that is appropriate by daypart, venue and area of the property. 
• Monitor, adjust and create music playlists, adapted to location, time of day and Vibe.
• Conduct Memorabilia tours and develop associated collateral.
• Coordinates on-going research of the industry and comp set to detect market trends and related information for development of new marketing strategies.
• Capture submissions for global use/addition to Hard Rock TV.
• Communicate with relevant leadership team regarding issues, risk and liability concerns, or other important business matters.
• Works with Social Media Manager to oversee entertainment social media programs, promotions and communications to ensure consistency with brand voice on social outlets including Facebook, Instagram, and Twitter.
• Monitor Quality Assurance Program results, create and execute action plans where needed.
• Serve as subject matter expert for the property on Vibe related initiatives.
• Promote the organization in and out of industry and at relevant trade associations.
• Evaluate and adjust overall guest experiences based on interaction with guests, industry trends, corporate initiatives, etc.
• Enhance group business experience through customization.
• Maintain presence in property during peak business periods.

• Bachelor’s degree in marketing preferred
• Three (3) years in the entertainment industry; or an equivalent combination of education and experience.
• Gaming or hospitality experience highly preferred.

SKILLS

• Strong leadership and interpersonal skills 
• Excellent interpersonal, oral and written communication skills.
• Meticulous, organized and accurate
• Extreme confidentiality.
• Familiarity with a variety of computer systems and applications.
• Be flexible to work varying shifts and time schedules as needed.
• Communicate effectively with all levels of employees and guests.
• Manage multiple details and tasks concurrently in a changing environment.
• Able to work effectively in a team environment.
• Analyze and think about how possible solutions impact on the entire operation.

PHYSICAL DEMANDS

• Ability to stand and sit for extended periods of time.
• Ability to walk distances.
• Ability to lift 30 to 40 lbs.
• While performing the duties of this job, the employee is frequently required to stand; walk; use hands to finger, handle, or feel; reach with hands and arms, talk or hear; and taste or smell. Specific vision abilities required by this job include close, distance, color, and peripheral vision, depth perception and ability to adjust focus.
• The Casino environment is hectic, fast-paced and often crowded and noisy. May be exposed to casino related environmental factors including, but not limited to excessive noise and constant exposure to general public.